In recent years, in line with the trends of biophilic design and a pronounced return to greenery, terrariums have gained significant popularity, ultimately convincing nature enthusiasts whether or not they possess a green thumb. We can’t tell you enough: with preserved plants, anything is possible, including terrariums. Discover our expert advice.
Business
How do you build a business with preserved plants? What’s new in the plant sector? The BUSINESS section is reserved for professionals. We will talk about sales techniques, margins and purchase prices. To access it, create your professional account on secondflor.com. You will then receive the password to access the content. It’s simple, fast and free.
This article provides a comprehensive guide to choosing a stabilised flower wholesaler and finding the best options for your commercial or decorative needs.
The festive season is one of the busiest times and source of stress of the year for florists. More and more professionals are discovering an innovative solution to make this period more manageable and profitable: stabilised plants.
It’s time for florists to get ready for a magical Christmas season. To stand out from the crowd and offer your customers an exceptional experience, decorating your shop is essential. In this article, we’ll explore how to prepare your flower shop with a special touch of stabilised flowers and plants.
Autumn is slowly settling in, and with it comes an opportunity to rethink the decoration…
Let your creativity shine and amaze your guests with a preserved wedding. Preserved flowers add a magical, timeless touch to any event, creating lasting memories. Discover them on SecondNatur.
In the era of Instagram and TikTok, decorate your hotel or restaurant is crucial to attracting customers. This is especially true for hotels and restaurants, which sell an experience, a living environment for a stay. Find out more about our tips for choosing the right decor in this article.
Florists, there’s so much to do that it’s easy to feel overwhelmed. But don’t worry, we’re here to help you increase your sales easily on Mother’s Day 2023. In this article, we’ll give you some tips on how to prepare for the big day, and how to make the weekend a real success.
Mother’s Day is a special day to celebrate mothers and show them how much we love them. But for you, as a business, it’s also an opportunity to boost your sales. Follow our special preserved flowers tips and watch your sales increase on Mother’s Day!
As you know, the preserved green wall is perfect to offer your customers a green interior without maintenance. It brings a touch of biophilic design to interiors in a sustainable and ecological way. As an expert in preserved plants for more than 15 years, we have combined the best tips for creating your own plant walls especially for the readers of our magazine.
It’s time to talk about strategies, especially upsell. Whether you are a chocolatier, a jeweller, a hairdresser, an online retailer or a brick and mortar shop, this opportunity will definitely increase your turnover during the commercial holidays. Find out in this article how this event can boost your sales very simply.
The sector of stabilized flowers and plants is booming. These eco-friendly products are very profitable thanks to their stable prices and long shelf life. It is therefore not surprising that new businesses are emerging from this very attractive market. Producers, wholesalers, craftspeople and many others are becoming key contributors to the plant world.
The bouquet subscription involves renting and having a bouquet of flowers delivered each week to improve the attractiveness and image of a place. This service is generally dedicated to professionals and is offered to all companies such as restaurants, hotels, cafés, banks, public places…
In recent years, hatboxes have come back into fashion… as flower boxes! So it’s not their primary function—however original—that makes them so trendy these days: it’s actually the function we’ve assigned to them over time, that of flower container.